About WWWW, formerly known as Weight Watchers, is a global wellness company that aims to help people lead healthier lives by making better food choices and engaging in physical activity. The company w...
Weight Watchers has released a new TV spot titled 'The Plan' featuring renowned singer and actress Jennifer Hudson, alongside actress and comedian Ana Gasteyer. The advertisement showcases the transformations that come with the Weight Watchers program while also highlighting the importance of support and community in achieving weight loss goals.
The ad opens with Jennifer Hudson and Ana Gasteyer conversing while walking through a field of wheat. Hudson tells Gasteyer how much she enjoys eating the foods she loves while still being able to lose weight. At this moment, the camera pans over to reveal a gathering of people of all ages and races gathered for a Weight Watchers meeting, emphasizing the community aspect of the program.
The TV spot then proceeds to show Hudson and Gasteyer preparing meals and engaging in physical activities like hiking and paddleboarding. Throughout the ad, they allude to the simplicity of the Weight Watchers program, saying that it is easy to follow and one does not have to give up any of their favorite foods.
Towards the end of the spot, we see Hudson performing on stage, singing and dancing her heart out. It is clear from her energetic performance that weight loss has not held her back in any way. The ad closes with the tagline, "Join for free when you buy select weight loss plans. Limited time offer."
Overall, Weight Watchers' 'The Plan' TV spot is a powerful message of encouragement and motivation for those who may be wishing to get their weight under control. It serves as an excellent reminder that by being part of a supportive community, undertaking simple yet consistent life changes, and being accountable, anyone can achieve their weight loss goals.
Weight Watchers TV commercial - The Plan Ft. Jennifer Hudson, Ana Gasteyer produced for WW was first shown on television on August 31, 2013.
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