Find out all about your favorite commercial!

Advertisers

Advertisers of the Mike's Hard Lemonade TV Spot, 'Tree of Life'

Mikes Hard Lemonade TV commercial - Tree of Life

What the Mikes Hard Lemonade TV commercial - Tree of Life is about.

Mikes Hard Lemonade TV commercial - Tree of Life

Mike's Hard Lemonade's TV Spot 'Tree of Life' tells the story of a young man's journey to success. The ad opens with the protagonist as a child, climbing a tree as he watches his father plant a sapling beneath it. The young boy gazes admiringly at his father, who is watering the plant, before swapping his wide-brimmed hat with his father.

The screen then transitions to the young man as an adult, walking through a large open-plan office. He greets co-workers and friends, clearly comfortable and happy in his surroundings. He then approaches the window and sees the very tree he used to climb outside, now a large, strong tree, whose branches seem almost to envelop the building.

As the camera pans back, we see the man and his father raising two cans of Mike's Hard Lemonade inside the office, now standing beneath the tree that grew up beside them. The slogan "Grow Out Loud" appears on the screen, reminding viewers that it is possible to pursue their passions while maintaining a sense of fun.

Overall, the 'Tree of Life' TV Spot is a heartwarming story that encourages viewers to follow their dreams, no matter how unattainable they may at first seem. It reminds us that we too can build something special, one branch at a time.

Mikes Hard Lemonade TV commercial - Tree of Life produced for Mike's Hard was first shown on television on May 21, 2021.

Frequently Asked Questions about mike's hard lemonade tv spot, 'tree of life'

Mike's Hard Lemonade was created by alcohol and spirit genius Anthony von Mandl. Launched in 1999, the beverage proved itself wildly successful right from the start. The brand finds home at von Mandl's brewing company Mark Anthony Brewing. It is the fourth largest brewing company in the United States.

Founded in 1999, Mike's Hard Lemonade Co. defined the $3.2 billion flavored malt beverage category with the introduction of its new-to-market Mike's Hard Lemonade.

It is the No. 1 hard seltzer, growing at a triple-digit 210 percent with dollar sales of more than $39 million in multi-outlets for the 52 weeks ending June 3, according to IRI.

flavored malt beverage Hard lemonade is a flavored malt beverage and falls under the category “alcopop,” or alcoholic pop drinks.

flavored malt beverages Mike's Hard and Mike's Harder Lemonades are classified as flavored malt beverages (or FMBs in industry-speak), meaning the alcoholic foundations of these styles of beverages is a fermented malt-based alcohol.

Hard lemonade is a flavored malt beverage and falls under the category “alcopop,” or alcoholic pop drinks.

malt beverages Mike's Hard and Mike's Harder Lemonades are classified as flavored malt beverages (or FMBs in industry-speak), meaning the alcoholic foundations of these styles of beverages is a fermented malt-based alcohol.

Hard lemonade hits the same mark as your average beer: around 5% alcohol by volume (ABV). That alcohol doesn't feature super prominently in its flavor profile, though.

Mike's flavors contain 5% alcohol.

Flavored Malt Beverages Conversely, as the name suggests, Mike's Harder Lemonade has a "harder" alcohol content at 8%. All of Mike's Lemonades are categorized as Flavored Malt Beverages (FMBs), a classification that employs a neutral-tasting, malt-based alcohol that is then augmented by natural and artificial flavors along with sweeteners.

Hard lemonade hits the same mark as your average beer: around 5% alcohol by volume (ABV). That alcohol doesn't feature super prominently in its flavor profile, though. Hard lemonade tastes a lot like regular lemonade, perhaps a bit more sour due to the addition of malt flavor and alcohol.

Mike's flavors contain 5% alcohol.

Videos

Watch Mike's Hard Lemonade TV Commercial, 'Tree of Life'

We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:

Actors

Actors who starred in Mike's Hard Lemonade TV Spot, 'Tree of Life'

John wyatt photo
Agenices

Agenices of the Mike's Hard Lemonade TV Spot, 'Tree of Life'

Mikes Hard Lemonade TV commercial - Tree of Life
WorkInProgress

WorkInProgress is a dynamic and innovative digital marketing agency specializing in creative content, brand strategy, and digital experiences. Founded in 2013, the company has since established itself...

Products

Products Advertised

Mike's Hard Lemonade
TV commercials

Similar commercials

Mike's Hard Lemonade TV Spot, 'Forehead Smile'
Smirnoff TV Commercial For Blueberry and Lemonade Cooler Bartender
Cafe Appliances TV Spot, 'The Customizable Appliance'
Special K Flatbread Breakfast Sandwich TV Spot
Mike's Hard Lemonade TV Spot, 'Wedding'
Paper and Packaging Board TV Spot, 'Getting to #30'
Mike's Hard TV Spot, 'Lawless'
1155 May 20, 2021
United States Virgin Islands TV Spot, 'Lose Track'
Paper and Packaging Board TV Spot, 'Letters to Dad'
Mike's Hard Lemonade TV Spot, 'Work Party' Song by New Julius
TRESemme Beauty-Full Volume TV Spot, 'Fashion Week'
Jet.com TV Spot, 'Charlene the Packing Robot'