Barilla is a well-known Italian food company that specializes in producing various types of pasta and sauces. The company was founded in 1877 by Pietro Barilla and is currently headquartered in Parma,...
Barilla is one of the world's largest and most respected pasta producers, and the company is known for its high-quality products and inventive marketing campaigns. One of its most memorable TV spots is the 'Spaghetti on the Couch' commercial, which showcases the joys of eating delicious and authentic Italian food.
The commercial opens on a young couple lounging on a couch, with the man holding a bowl of piping hot spaghetti covered in Barilla's flavorful marinara sauce. As they eat, they become completely absorbed in their meal, savoring every bite as the sauce drips down their chins and stains their clothing.
As the camera pans out, we see that they are not alone: a whole group of their friends and family members have joined them on the couch, all equally enthralled by the delicious pasta. The group laughs and shares stories over dinner, with the spaghetti serving as the centerpiece of the gathering.
Throughout the commercial, the spaghetti and marinara sauce are portrayed as irresistible, bringing people together and creating unforgettable moments. The spot ends with the Barilla logo and the tagline, "Bringing Italy to your table."
Overall, the 'Spaghetti on the Couch' commercial is a fun and engaging representation of the joy that can be found in sharing a great meal with loved ones. The authentic Italian ingredients and flavors are a key part of the message, emphasizing Barilla's commitment to quality and tradition.
Barilla Marinara TV commercial - Spaghetti on the Couch produced for Barilla was first shown on television on June 5, 2016.
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