What the GEICO TV commercial - Maxwell the Piggy Gets Pulled Over is about.
GEICO is known for their entertaining and memorable TV commercials, and one of their most popular spots features an unlikely character: Maxwell the Piggy. In this particular ad, Maxwell is driving along and singing along to the tune of "This Little Piggy" when he suddenly sees a cop car behind him with its lights flashing.
Maxwell, who is in fact the driver of the car, is hesitant to pull over at first, but eventually does so. The police officer approaches the car and asks for his license and registration, to which Maxwell responds with a "whee whee whee" instead of words.
The officer is amused, but still insists on seeing his documents. Here's where GEICO's signature punchline comes in: the officer says he doesn't see Maxwell's license in his hands, to which the cheeky piggy responds, "You didn't ask for it yet!" before revealing it from his snout.
The spot ends with the GEICO logo and slogan, reminding viewers that "15 minutes could save you 15% or more on car insurance."
This commercial is a fan favorite for its unexpected and humorous twist, as well as its catchy tune and lovable character. It's a great example of GEICO's lighthearted and memorable marketing approach, and has certainly made a lasting impression on viewers.
GEICO TV commercial - Maxwell the Piggy Gets Pulled Over produced for
GEICO
was first shown on television on February 20, 2013.
Frequently Asked Questions about geico tv spot, 'maxwell the piggy gets pulled over'
Maxwell the Pig. Maxwell is the name of an anthropomorphic pig first introduced in GEICO's Rhetorical Questions campaign. He would later inspire a series of his own commercials. Maxwell was most likely named after his voice actor, Jonathan Maxwell.
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