Sargento is a renowned company in the dairy industry, specializing in cheese production. With a rich history spanning over six decades, Sargento has grown to become a household name, offering a wide v...
Sargento Natural Cheese TV Spot, 'See the Difference' offers a fresh and captivating perspective on natural cheese products. The commercial presents the cheese-making process in a visually stunning way, highlighting the care and dedication that goes into producing Sargento's signature cheese products.
From the first shot of the Sargento cheese board, viewers can see that this is no ordinary cheese. The commercial's use of warm, soft lighting and close-ups on the cheese-making process gives a real sense of the quality and dedication that goes into creating every block. The camera lingers on each phase of the cheese-making process, from the creamy milk to the meticulous slicing of the cheese wheels, offering viewers an immersive experience that draws them in.
The ad's tagline, "See the difference natural cheese makes," builds on this unique perspective. It challenges conventional cheese brands that rely on synthetic additives and preservatives, asserting that natural cheese is not just better tasting, but also healthier. This messaging speaks to the current consumer trends – the demand for healthy and organic food is on the rise, and Sargento Natural Cheese positions itself as the clear leader in the market.
Overall, the 'See the Difference' TV spot is a masterclass in effective branding and advertising. It offers a fresh and innovative perspective on the cheese-making process and effectively communicates Sargento's product superiority. Without a doubt, this ad has helped to cement Sargento's reputation as a natural cheese brand of choice for discerning consumers.
Sargento Natural Cheese TV commercial - See the Difference produced for Sargento was first shown on television on April 13, 2014.
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