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Advertisers of the Heinz BBQ Sauce TV Spot, 'Pitmasters, Not Spokespeople'

Heinz BBQ Sauce TV commercial - Pitmasters, Not Spokespeople
Heinz Ketchup

Heinz Ketchup is a renowned company that has become synonymous with the condiment itself. With a history that spans over 150 years, Heinz has cemented its position as one of the leading brands in the...

What the Heinz BBQ Sauce TV commercial - Pitmasters, Not Spokespeople is about.

Heinz BBQ Sauce TV commercial - Pitmasters, Not Spokespeople

Heinz BBQ Sauce's TV Spot, 'Pitmasters, Not Spokespeople' is a commercial that aims to showcase the expertise of pitmasters in creating the perfect barbecue sauce. In the spot, Heinz uses genuine pitmasters instead of actors to endorse and speak about their barbecue sauce.

The commercial starts with pitmasters sitting around a table, discussing their passion for barbecue sauce. They talk about what makes Heinz sauce the best in the market, emphasizing their commitment to using only real ingredients and no artificial flavors or sweeteners.

Throughout the commercial, viewers are treated to tantalizing shots of meat cuts being cooked on grills, bathed with Heinz's bold and flavorful sauces. The pitmasters continue to discuss their love for barbecue sauces and how Heinz's recipe enhances the taste of every dish.

Towards the end of the commercial, a message appears on the screen, "Pitmasters, Not Spokespeople." This message encapsulates the whole point of the commercial, which is to show a genuine love and knowledge for barbecue sauce that only comes with years of experience.

Overall, Heinz BBQ Sauce's TV Spot, 'Pitmasters, Not Spokespeople' is a bold and innovative marketing approach that seeks to differentiate the brand by showcasing the expertise of real barbecue experts. This campaign is a refreshing departure from the typical commercial featuring actors pretending to be passionate about the product they are endorsing, and instead features real people with authentic enthusiasm for their craft.

Heinz BBQ Sauce TV commercial - Pitmasters, Not Spokespeople produced for Heinz Ketchup was first shown on television on April 17, 2016.

Frequently Asked Questions about heinz bbq sauce tv spot, 'pitmasters, not spokespeople'

Heinz Classic Original Barbecue Sauce certainly delivers on its “sweet and thick” promise. A nice hefty paste coated the chicken and I was really excited to try a bite of this sauce. Sadly, it was overly sweet - almost artificially so - and tasted nothing like the molasses the ingredients list boast.

Original Sweet & Thick BBQ Sauce - Products - Heinz®

1940 It was during the 1920s that ketchup, sugar, and Worcestershire sauce made their way into the market. In 1940, Heinz became the first company to sell barbeque sauces in bottles. By the latter half of the century, more companies stepped into the market to introduce barbeque sauce in a range of flavors.

Bull's-Eye Barbecue Sauce is a barbecue sauce created and distributed by Kraft Heinz in the United States and Canada. It is also the official BBQ sauce of the Calgary Stampede.

Bottled barbecue sauce is far from healthy, but that doesn't mean you have to banish it from your picnic menu. Look for brands with the lowest amount of added sugars, and resist the temptation to overpour.

In addition to lycopene, barbecue sauce's tomato base contains antioxidants like vitamin A and vitamin C, which help “clean” the cells of damaging free radicals. This process can protect the skin from sun damage and may have anti-aging properties.

United States Heinz Tomato Ketchup

OwnerKraft Heinz
CountryUnited States
Introduced1876
MarketsWorldwide
Previous ownersH.J. Heinz Company

Ingredients

  • 32.64% HEINZ Ketchup 00130005153300.
  • Simply HEINZ Ketchup 00130005160000.
  • 7.83% HEINZ Apple Cider Vinegar.
  • 2.35% LEA & PERRINS Worcestershire 00516000605500.
  • 32.64% Dark brown sugar.
  • 10.44% Molasses.
  • 7.83% Water.
  • 5.09% Yellow mustard.

The first sauce they made was very simple. In 1698, a Dominican missionary named Père Labat visited the French West Indies and witnessed cooks using lime juice and hot peppers to season barbecued meat. This sauce probably had its roots in Africa where cooks traditionally used both lemon and lime juice.

Ingredients

  • Tomato Puree,
  • Spirit Vinegar,
  • Sugar,
  • Molasses,
  • Water,
  • Modified Cornflour,
  • Salt,
  • Spices,

The first sauce they made was very simple. In 1698, a Dominican missionary named Père Labat visited the French West Indies and witnessed cooks using lime juice and hot peppers to season barbecued meat. This sauce probably had its roots in Africa where cooks traditionally used both lemon and lime juice.

BBQ sauce In fact, BBQ sauce contains even more sugar than ketchup: One tablespoon has more than seven grams of sugar. To get the sweet and savoury flavour without the added sugar, look for an organic, low-sugar option or make your own sauce with raw honey as a sweetener.

Videos

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Agenices

Agenices of the Heinz BBQ Sauce TV Spot, 'Pitmasters, Not Spokespeople'

Heinz BBQ Sauce TV commercial - Pitmasters, Not Spokespeople
Brunner Digital

Brunner Digital is a tech-forward marketing agency that specializes in advertising, digital marketing, and website development. Based in Pittsburgh, Pennsylvania, Brunner Digital works with a diverse...

Heinz BBQ Sauce TV commercial - Pitmasters, Not Spokespeople
Cramer-Krasselt

Cramer-Krasselt is a leading independent advertising agency that is headquartered in Chicago, Illinois, USA. It is the second largest independent advertising agency in the US , and has over $500 milli...

Heinz BBQ Sauce TV commercial - Pitmasters, Not Spokespeople
Starcom

Starcom is a world-renowned media communications agency that specializes in harnessing the power of media , technology, and data to create engaging and effective advertising campaigns. The company was...

Products

Products Advertised

Heinz Ketchup BBQ Sauce Carolina Vinegar Style Tangy
Heinz Ketchup BBQ Sauce Classic Sweet & Thick
Heinz Ketchup BBQ Sauce Kansas City Sweet & Smoky
Heinz Ketchup BBQ Sauce Memphis Sweet & Spicy
Heinz Ketchup BBQ Sauce Texas Bold & Spicy
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