Line App television commercial 2014

What the Line App TV commercial - Be the First is about.

In the Line App TV spot, 'Be the First' featuring Ariana Grande, the pop sensation takes center stage as she urges viewers to join her in the Line community. The commercial opens with Grande holding up her smartphone in front of a huge crowd of fans, as she proclaims that she has discovered something amazing.

As the camera zooms in on her phone screen, the audience is transported into the world of Line – a vibrant and colorful platform that connects people from all over the world. We see glimpses of Line's unique features, such as animated stickers, group chats, and games, as well as its dynamic user base.

Throughout the commercial, Grande serves as a guide, showing viewers the various ways in which they can use Line to connect with others and express themselves. Whether it's sending a quirky sticker, joining a chat room, or playing a fun game, Line provides endless opportunities for people to build meaningful relationships and share their lives with others.

The main message of the spot is clear: to be the first in something new and exciting, and to connect with like-minded individuals from different parts of the world. Grande's energetic performance and infectious personality make her the perfect ambassador for the Line brand, as she embodies the company's values of creativity, inclusivity, and fun.

Overall, the Line App TV spot is a fun and engaging commercial that showcases the best features of the Line app and its community. With Ariana Grande leading the way, viewers are encouraged to jump onboard and experience the vibrant world of Line for themselves.

Line App TV commercial - Be the First produced for Line App was first shown on television on August 10, 2014.

Song from commercial Line App TV Spot, 'Be the First' Featuring Ariana Grande

The song "Problem" is a collaboration between American singer Ariana Grande and Australian rapper Iggy Azalea. It was released on April 28 ), 2014, as the lead single from Ariana Grande's second studio album, "My Everything." The song was written by Ariana Grande, Iggy Azalea, Savan Kotecha, Ilya Salmanzadeh, and Max Martin, with production handled by Ilya and Max Martin.

Musical Style and Composition: "Problem" is an uptempo dance-pop and R&B song with a retro feel, incorporating elements of saxophone loops. It features a spoken intro and a rapped verse by Iggy Azalea. The song's sound is influenced by the Motown and soul music of the 1960s. It showcases Ariana Grande's powerful vocals and catchy melodies , while Iggy Azalea's rap verse adds a dynamic element to the track.

Lyrics and Theme: The lyrics of "Problem" revolve around the theme of a tumultuous relationship. The song portrays the struggle of being attracted to someone despite knowing they may not be good for you. It explores the complexities of love and the confusion that can arise from intense emotions. The lyrics highlight the internal struggle of wanting to let go but finding it difficult to break free from a toxic relationship.

Success and Reception: "Problem" was a commercial success, reaching the top 10 in several countries, including the United States, United Kingdom, Australia, and Canada. It debuted at number three on the Billboard Hot 100 chart and became Ariana Grande's first top-five hit in the United States. The song's catchy chorus and infectious melody resonated with audiences, contributing to its popularity.

Music Video: The music video for "Problem" was directed by Nev Todorovic and features Ariana Grande, Iggy Azalea, and rapper Big Sean. The video has a retro aesthetic, with Ariana Grande sporting a '60s-inspired look. It showcases choreographed dance sequences and visually appealing sets. The music video has amassed millions of views on platforms like YouTube.

Impact: "Problem" played a significant role in establishing Ariana Grande as a pop superstar and solidifying her place in the music industry. The song's success helped propel her second studio album, "My Everything," to the top of the charts. It also marked one of Iggy Azalea's breakthrough moments, further elevating her profile as a rapper.

Samples: "Problem" samples a portion of Jay-Z's "99 Problems," incorporating it into the instrumental of the song. This interpolation adds a nostalgic and recognizable element to the track.

In summary, "Problem" is an energetic and catchy pop song by Ariana Grande featuring Iggy Azalea. Its fusion of pop , R&B, and retro influences, along with its memorable chorus and powerful vocals, contributed to its commercial success and solidified its place as one of Ariana Grande's signature songs.